Integrating eCommerce With Back-End Fulfillment System
Given today's competitive business climate and
technological capabilities, Ecommerce Fulfillment Company in China must do more
to improve order acquisition and fulfillment capabilities than simply applying
more manpower. They must deploy solutions that support a growing desire on the
part of customers for self-service, delivering processes that empower customers
with the ability to execute and manage their buying experience with predictable
and manageable results.
On the surface, this might seem a simple task
for ecommerce Shipping Services in Hong Kong... all they have to do is deploy
an eCommerce website with a shopping cart. While some companies have taken this
step, many still have only one method of inputting new orders into back-end
fulfillment systems... manual data entry. In addition to being an inefficient
and expensive way to communicate new order information to the rest of the
organization, this approach is fraught with potential for errors and delays in
the order management workflow.
Companies looking for a competitive advantage
need look no further than the methods and practices used to acquire,
communicate, and fulfill orders. Here are three principles to consider when
planning order acquisition and fulfillment strategies:
Empower customers with self-service shopping
and/or order placement capabilities where possible. This applies to both
consumer and business-to-business customers. Integrate front-end order
acquisition with back-end order management and fulfillment processes.
Keep customers using your Shipment Tracking
Software in hong kong informed of the progress of their order(s) through
electronic order confirmations and online order status information.
In the past, these strategies have been
accessible only to large companies with substantial information technology
budgets and staff. But today, open systems and community-managed standards
provide the ability to easily connect existing front and back-end systems
without a lot of cost or time.
Self-Service
Shopping Via eCommerce Sites
eCommerce sites provide manufacturers and
distributors (suppliers) with the ability to design how the customer is exposed
to product and service choices, using multimedia tools to offer variety in the
customer's shopping and buying experience. This allows customers to follow the
path they are most comfortable with in evaluating and choosing which products
and services to buy. Ecommerce Fulfillment in china can also facilitate order
placement and tracking for customers who buy products and services on a regular
basis without necessarily shopping, which is frequently the case with b2b
customers. Here are some things to consider when looking at self-service
eCommerce sites:
Today's customers love to be empowered with
the ability to shop and purchase at will, and on their own schedule. Shipping
Label Software in China who recognize this, and are willing to place this
capability into the hands of buyers, are far more likely to produce happy
customers who enjoy the buying experience enough to return to the site frequently
and buy more often.
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